Creative Direction, Identity, Editorial Photography, Packaging Design, Product Design
Singles Club is a quarterly subscription record club & digital music journal focusing on sharing original music and stories from artists all over the world.
Singles Club Signature Lapel Pin
Singles Club subscribers received their first issue in custom ’45 boxes. Subsequent issues were housed in these boxes through each yearly cycle.
While the bulk of issues were delivered via subscription additional packaging was needed to satisfy retail sale. Thick mylar sleeves felt professional while stickers provided quick background on the project and release.
Classic, but not
Drawing inspiration from classic ’45 labels the Singles Club label was designed to be unique and uniform to tie all issues together through the volume.
Clear Vinyl Pressing exclusive to Year 2 Subscribers
Volume 2 packaging
Records released in the second volume were distributed and housed in custom die-cut packaging. Detailed descriptions printed inside painted a picture of what the listener was about to experience.
Listen & Begin
The digital component of each issue allows readers to stream the side-a track. The button reading “Listen & Begin” greets each issue and encourages the drops the user into the issue while starting the audio.
Each Issue contains 3 written features, photography, interviews, & more. All working to paint a full picture of the featured artist. Read Issue 7 Now.
Photography plays a big part in each issue and was directed to capture the genuine nature and environment of each featured artist.
You Blew It! performing in NYC featured in Issue 6